- 📸 ForegroundWeb Newsletter by Alex Vita
- Posts
- 📸 Pro tips for making CTAs more effective
📸 Pro tips for making CTAs more effective
Plus 3 quick tips on transformations, gatekeepers, whitespace
Alex Vita
January 21, 2025 • Estimated reading time: 12 minutes
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IN TODAY’S EMAIL:
⚡️ 3 Quick tips: transformations, gatekeepers, whitespace
🧠 Deep dive: Pro tips for making CTAs more effective
🔍 SEO: IPTC info
🖥️ Website examples: minimalist website example
Estimated reading time: 8 minutes
QUICK TIPS
1. What your clients are actually buying from you
Are clients judging you solely on price? Struggling to stand out in today’s saturated photography market? It might be time to rethink what you’re really offering.
Top photographers have learned to sell transformations to their clients, understanding that clients are looking for more than just pretty pictures.
This video provides practical advice and real website examples for photographers aiming to boost their business by meeting clients' deeper emotional needs.
2. Can't get in front of your audience because of "gatekeepers"?
It sounds like you’re just looking for shortcuts.
The internet has removed most gatekeepers of the past. You can now self-publish a photo book, sell images without access to a gallery, etc.
Sure, there are still gatekeepers at specific publications or brands, which you can’t get to without the right connections.
The solution is to be so good they can’t ignore you.
Become the expert, the go-to person in a small niche you’ve carved out for yourself, and the gatekeepers will come looking for you.