- 📸 ForegroundWeb Newsletter by Alex Vita
- Posts
- 📸 Optimizing your website for first-time visitors
📸 Optimizing your website for first-time visitors
Plus 3 quick tips: typography tips, the reality of running a photography business, and homepage slideshow alternatives
Alex Vita
October 31, 2023 • Estimated reading time: 11 minutes
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Another week, another opportunity to learn.
IN TODAY’S EMAIL:
⚡️ 3 Quick tips: typography tips, the reality of running a photography business, and homepage slideshow alternatives
🧠 Deep dive: Optimizing your website for first-time visitors
🔍 SEO: a single website is ideal
🖥️ Website examples: clever About page example
🔗 Links & Resources: website platform market share among pro photographers, plus recent cool stuff I found online
Estimated reading time: 7 minutes
QUICK TIPS
1. Three simple guidelines for improving typography
To make typography better, if anyone were to follow just three simple guidelines, things would be better:
Number one is to choose a good font face. So choose a font that kind of matches your logo, for consistency. And that's in tune with your website. Number two is to increase the font size. And also to increase the line height, so it's comfortable, the spacing between rows.
If you nail those three things, you're in a better place.
2. Full-screen slideshows are not the best way to make a good impression on your homepage
People don't have the patience to sit through an entire slideshow these days, so that first photo is what they judge you by.
Here are 4 better types of homepage “intros”:
