- 📸 ForegroundWeb Newsletter by Alex Vita
- Posts
- 📸 On-site SEO checklist for every page or blog post
📸 On-site SEO checklist for every page or blog post
Plus 3 quick tips on viral posts, AI risks, web-designers
Alex Vita
December 03, 2024 • Estimated reading time: 13 minutes
You're reading the ForegroundWeb Newsletter, all about photography websites. First time reading? Sign up here.
IN TODAY’S EMAIL:
⚡️ 3 Quick tips: viral posts, AI risks, web-designers
🧠 Deep dive: SEO checklist for every page or blog post
🖥️ Website examples: fine-art photography website
Estimated reading time: 6 minutes
NEW IN-DEPTH WEBINAR ON JANUARY 16th at 10AM EST
I've been working on a NEW online presentation/webinar about the impact of AI on the photography industry, and how future-proofing your website differs from traditional SEO.
I might launch it for sale to a wider audience in the future, but because it's the first time I'm presenting this (highly-researched) topic, I'm inviting you to join for FREE if you’re willing to provide feedback afterwards:
what was unclear to you
what you think was missing from the presentation
what was good but that I need to expanding upon
any other suggestions or questions
I'm sending this offer exclusively to the loyal readers of my ForegroundWeb Newsletter. Than means you! 🫵👋🙏
If you can’t make it live, do still register, I’ll provide a recording. ✅
Title: 🤖 Beyond SEO: Future-proofing your photography website in the AI Era
Agenda:
Explosion of AI
How AI is being used now (and in the near future)
Artificial Intelligence Search Optimization (AISO)
AISO best practices for photography websites
AI search case study 1 (traditional Google search vs AI prompt)
AI search case study 2 (long detailed AI prompt)
AI search case study 3 (ChatGPT Search & more…)
Imagine a future... 🤯
Pro tips for AI-proofing your website
AI-replacement risk & pivot ideas for each main photography niche
Conclusions + Q&A
👆 All of this specifically for professional photographers
You will learn:
how optimizing for AI tools is different than traditional SEO
what ChatGPT / Google Gemini / Claude "care" about when surfacing photographers
the must-haves for future-proofing your photography website
what to pivot to if your niche is in danger from "AI takeover"
You get: access to this Zoom webinar for free, an opportunity to learn this topic without later having to pay for the public version. My presentation might be slightly less polished at times, given it's my first go at this topic in particular, but I'll do my absolute best to make it as interesting and educational as possible.
I get: honest feedback from you, confidence from practicing this topic, fine-tuning the content.
When: January 16, 2024 at 2 AM Australia = 10 AM NY = 7 AM LA = 3 PM London (check your local time for this webinar)
How to Register: Simply sign-up at the Zoom link here:
P.S. This is intentionally limited to around 50 photographers. Spots will go fast. Can't make it live? Sorry, this is a limited trial run with a small set of participants. But email me if you're interesting in reviewing the recording and providing feedback afterwards.
QUICK TIPS
1. ▶️ Is your website ranking for completely unrelated keywords?
Is your website ranking for completely unrelated keywords?
For example, if you look in Google Analytics, are you surprised by the list of pages with most views?
Or if you look inside your Google Search Console reports, is your site performing well for queries that you’re not really trying to target?
Here’s what you can do about it:
2. 🚀 Take risks so AI doesn’t replace you
Standing still is not an option. To stay relevant and indispensable, you have to take calculated risks.
As a web designer, I often push the envelope — trying out new tools, adopting new design principles, and focusing on providing a more personalized service for my clients (consulting, support, advisory). This willingness to venture beyond the safe and familiar is what sets me apart.
Similarly, as a photographer, you must ask yourself: How am I taking risks to stand out in an oversaturated market? Are you experimenting with new photography styles, offering unique packages, or leveraging technology in creative ways?
If your daily work feels too comfortable, it’s time to shake things up. Remember, if it’s easy work, you should worry - that's exactly where AI can step in and replace you.