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ForegroundWeb Newsletter
YOUR WEEKLY DOSE OF PHOTO WEBSITE ADVICE & INSPIRATION.
IN TODAY’S EMAIL:
⚡️ 3 Quick tips: personality on your about page, website navigation, email lists
🧠 Main Topic: Should you build a page for every photo?
📷 Website Spotlight: Chelsea Lane Photography
🔍 SEO: Write your meta description for a crowded room
🌐 From the Trenches: Vincent Pugliese on freedom over revenue
QUICK TIPS
1. 🙋 Add personal favorites to your about page
Want your About page to feel less generic?
Add a short list of your favorite things. Coffee obsession, hiking spots, the dog that photobombs every session. Small personal details make you memorable.
But there's a line between relatable and unprofessional. Keep it brief, keep it tasteful. A few fun facts tucked into an otherwise solid bio work great. A full page of random trivia? Not so much.
The goal is to let potential clients see the person behind the camera, without turning your About page into a dating profile.
What personal detail on your About page gets the most comments from clients?
2. 🧱 Avoid nested dropdown menus on your website
Nested dropdowns (menus inside menus inside menus) are a bad idea.
Hard to use on desktop
Nearly impossible on mobile
Leads to frustration and high bounce rates
Stick to one level of dropdowns whenever possible. Two levels max, and even then, only if you've tested that it works well across devices.
Remember: clean, simple navigation always wins.
